DARIGOLD “MILK. THE O.G. MILK”
OLV, Social

Oat Milk, Almond Milk, Cashew Milk…Hemp Milk? Seems like everyone drinks every single type of mylk out there, except the real thing.
This campaign is a reminder that when it comes to milk, there’s nothing that can beat the creamy, yummy goodness of the original milk.

LAY'S "PERFECT PAIRINGS"
Social Media Campaign (Facebook, Instagram, Snapchat)

To help showcase that nothing adds more variety to your everyday lunch than the variety that Lay's chips offers, we created a social media video campaign that featured a number of perfect lunch pairings turned into portmanteaus. 

SKINTIMATE "LET YOUR LEGS OUT"
Pre-roll video (YouTube, Hulu)

A video created to help Skintimate playfully remind women to enjoy, finally being able to let their legs out at the start of summer. As a brand for every woman, this video celebrates women with legs of every shape, size and color.

FedEx
Social: Snapchat Filters

As a proud sponsor of the St. Jude Classic golf tournament, FedEx wanted to engage with the crowds in attendance. To reach our target audience in a fun, playful way, we created a few simple Snapchat filters, so they could continue to do what they always do at these tournaments: post to their social media accounts. 

BANANA BOAT SUN COMFORT "SAND ANGEL"
Print

Most sunscreens leave a greasy residue that makes sand stick to skin while at the beach. Banana Boat Sun Comfort sunscreen solves this problem with its unique formulation that allows sand to brush off easily. It works. I've tried it.

ELMER'S GLUE STICK (THROWBACK)
Print

I made this during the first three months of my first year at Miami Ad School. It has definitely stood the test of time for me, and I have a soft spot for it. That may or may not have something to do with the fact that both Gerry Graf (of BFG) and Spike Lee (yes, that Spike Lee) seemed to think this was pretty cool when they saw them, so there you go.